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About & Why

imaginif.JPGAbout Us: This web site is owned by Imaginif Pty Ltd, an Australian company concerned with personal, community, social and commercial safety. We’re a small consulting operation, husband (an accountant), wife (a social worker) and kids, and we aim to make this spot the largest online child protection conversation in the world. Paul and Megan (and Megan’s children) on their wedding day, March 2007. We receive no funding or fringe benefits for operating this site, nor do we want any (we do offset hosting costs by google ad clicks and affiliate purchases though). We do it because we believe we have a corporate social responsibility to kids: not just our four kids but to children everywhere. We also do it because we are concerned that there is no global, 24-hour conversation for the average person to contribute to. This site is for you.

Along with our passion for keeping kids safe, we are in partnership with different child safety writers from around the world (currently America, India, England and Australia). They really care about keeping ALL kids safe from ALL types of harm and have chosen to display their social responsibility and proactive passion by writing voluntarily to Imaginif Child Protection became Serious Business. To these voluntary writers, THANK YOU. You make the Imaginif family a borderless and inclusive one.

From Imaginif we aim to:

  • ensure that everyone in the world operates from a child focused, safety first, point of view,
  • that everyone in the world becomes familiar with the easy to use BITSS model of protective behaviours,
  • create a global community of people willing to talk about all kinds of child and business safety,
  • share, motivate and educate around child sexual abuse prevention, and
  • become the largest on-line child protection conversation in the world.The BITSS model of Protective Behaviours

    • At Imaginif we LOVE discussion and we LOVE the idea of building a strong community. Grab a cuppa and join us in either the blogs or the Safety Talk forum. Make some friends, make some comments and help to create a world where safety and community participation is welcome and appreciated. Home of the BITSS model of Protective Behaviours (Body Ownership, Intuition, Touch, Say No, Support Network), spend some safe and quality time with us.

    But wait…there’s more: Each year Imaginif carries out our family centric Corporate Social Responsibility by choosing a charity to support. The charities are always child focused and committed toward ending child sexual abuse. Along with helping our chosen charity with their organised fund raising events, we make a personal commitment to that charity and provide donations from our own pockets. We have a large blue vase into which we throw all of our 5c coins. At the end of the year, we give the money to our charity of the year. Last year we supported NAPCAN. In 2007, Imaginif proudly supports the Abused Child Trust. We hope that you will also do the same and help us to end child sexual abuse.

    Imaginif…there was a world where children were safe.
    Imaginif…you contributed to it.

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